We’ve gone and launched a snazzy new service, and we’re pretty pleased with it. What is it? Branded Domains is a new service on Airship which allows you to send and receive marketing emails from your own branded domain. For example, your marketing and transactional emails could be sent from replytous@eml.yourdomain.com Before After What are […]
Say Hello to Our New Platform: Toggle.
It’s been four years since we launched our initial gifting product. Over the years we’ve refined what we do, improving the customer journey and experience, as well as integrating with more EPOS providers. We are thrilled to finally launch a completely rebuilt platform that allows businesses to self service gifting and experiences to their guests. […]
The Top Five Football Marketing Examples We’ve Seen
It may not have ended the way we wanted, but the World Cup certainly got us chatting, restored our faith in English football, and got those pub tills ringing. As soon as England got out of the group stage, it gave marketers the go-ahead to start capitalising on the country’s new found love and trust […]
Two Years in Park Hill
It’s Airship’s two-year ‘officeversary’! Two years ago we made the iconic Park Hill development home to Airship HQ. Park Hill is Europe’s largest listed building and regeneration specialists, Urban Splash, have recently unveiled their plans for the second phase of its project to transform the iconic housing estate. A lot has happened in the last two years; […]
GDPR – One Month On
The new GDPR went live on 25th May and prior to that date was the cause of sheer panic, confusion and not to mention the subject of copious amount of (some rather hilarious) memes on social media. Small businesses (and some large) took the (in some cases) ill-advised decision to email their databases to ask […]
What’s The Fuss? A Company That Didn’t do Social Media Well Decided Not to do Social Media at All.
@danbrookman I applaud and wholeheartedly agree with JD Wetherspoon decision to close down their Twitter, Facebook and Instagram accounts. It’s a solid move that will save their teams stress and thousands of hours of time. More should follow suit and get off the social treadmill. 12:33 AM – 16 Apr 2018 Yesterday Wetherspoons kicked up […]
Hickory’s Use Airship’s Gifting Platform to Generate £60,000 Worth of Revenue Over Christmas Period
Who They Are Hickory’s Smokehouse are an American style chain of restaurant smokehouses based in and around Chester and the north west of England. They serve food and drink inspired by the American deep south, priding themselves on their wholesome food, family-friendly atmosphere, and local community connections. They opened in 2010 and currently have seven restaurants having recently opened […]
The Rise of Contactless And Mobile Payments
The amount of money spent using mobile payments tripled in the first half of 2017, yet a HH Global study found that just 1% of the people they surveyed said that they would use their mobile phone as a way of paying for a purchase. Despite this, mobile payments look set to rise with tech giants Android, […]
Gift Cards – Not Just For Christmas
In our latest blog we look at the opportunity around gift cards (and experiences) and how this underutilised sales channel can be leveraged all year round to drive revenue. First though, why would you sell gift cards in the first place? There are 4 key reasons: Welcome new customers – Sure, friends and family will buy […]
Why It’s Important to Collect Data From WiFi
In business, data is what gives you the edge over your competitors. We have written about the value of investing in data in previous blogs, but it’s worth repeating: good, clean, data allows you to target people who you already know have shown some level of interest in your product or services, which leads to a […]