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Category: Recent Blog

Why Email is And Will Continue to be a Powerful Communication Channel

Why Email is And Will Continue to be a Powerful Communication Channel

For us, email marketing is at our absolute core, and has been pretty much since we started out, (ignoring the simple SMS only days!). Despite social media, and other forms of messaging, email remains one of the most powerful and widely understood forms of communication. The image of email has changed. It’s very much still […]

Airship Launch a Trackable, Measurable, No-Fuss Alternative to EPOS-Integrated Unique Codes

Airship Launch a Trackable, Measurable, No-Fuss Alternative to EPOS-Integrated Unique Codes marketing

We’re always looking for new ways we can help our clients solve a problem, and we reckon this one is a good’un. Unique codes are a great way of measuring the success of email campaigns, delivering real value to your customers and arguably most importantly, controlling the use of each promotion. Simply input the unique […]

The Mailing List is Dead. Long Live The Mailing List.

The Mailing List is Dead. Long Live The Mailing List.

Why the mailing list has to die, and how its rebirth will form the backbone of deep and valuable customer engagement. Sign up to our newsletter. Join our mailing list. Keep up to date with us. Sounding familiar? Yup, and I imagine that same newsletter – perpetually lost or ignored in the depths of your […]

Maximise Your Email Deliverability with Airship’s New Service, Branded Domains

Maximise Your Email Deliverability with Airship’s New Service, Branded Domains

We’ve gone and launched a snazzy new service, and we’re pretty pleased with it. What is it? Branded Domains is a new service on Airship which allows you to send and receive marketing emails from your own branded domain. For example, your marketing and transactional emails could be sent from replytous@eml.yourdomain.com Before After What are […]