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Tag: crm

Airship x Weave Marketing Team up to Deliver a New CRM Strategy and Platform Roll-out for Byron’s Burger Club

Airship x Weave Marketing Team up to Deliver a New CRM Strategy and Platform Roll-out for Byron’s Burger Club

From planning through to implementation, Weave and Airship worked together to relaunch Byron’s Burger Club platform. This involved working as part of their in-house team to understand existing performance and data points and then develop a robust CRM strategy and new platform which would meet long-term growth objectives of the business. The Client Byron started […]

How Revolution Bars Group is using the Airship platform. An interview with Kathryn Salé.

How Revolution Bars Group is using the Airship platform. An interview with Kathryn Salé. Revs

We recently caught up with Kathryn Salé, Digital Marketing Executive at Revolution Bars Group, to have a chat about their thoughts on email marketing, how they’re using different platform features and how it works for their multiple brands and sites.  A bit of a Revolution back story. Revolution Bars Group is a leading operator of […]

The Importance of Strategies Around Specific Sales Opportunities. The musings of Dan Brookman post-Casual Dining Show 2019

The Importance of Strategies Around Specific Sales Opportunities. The musings of Dan Brookman post-Casual Dining Show 2019

On Thursday last week I was at Casual Dining Show at Excel and had the pleasure of listening to Peter Martin interview Steve Richards, (soon to be ex) CEO of the Casual Dining Group (CDG) and vice chair of UK Hospitality. A lot of what was discussed resonated with what we’ve been doing as a […]

Airship Launch a Trackable, Measurable, No-Fuss Alternative to EPOS-Integrated Unique Codes

Airship Launch a Trackable, Measurable, No-Fuss Alternative to EPOS-Integrated Unique Codes marketing

We’re always looking for new ways we can help our clients solve a problem, and we reckon this one is a good’un. Unique codes are a great way of measuring the success of email campaigns, delivering real value to your customers and arguably most importantly, controlling the use of each promotion. Simply input the unique […]

The Mailing List is Dead. Long Live The Mailing List.

The Mailing List is Dead. Long Live The Mailing List.

Why the mailing list has to die, and how its rebirth will form the backbone of deep and valuable customer engagement. Sign up to our newsletter. Join our mailing list. Keep up to date with us. Sounding familiar? Yup, and I imagine that same newsletter – perpetually lost or ignored in the depths of your […]

Maximise Your Email Deliverability with Airship’s New Service, Branded Domains

Maximise Your Email Deliverability with Airship’s New Service, Branded Domains

We’ve gone and launched a snazzy new service, and we’re pretty pleased with it. What is it? Branded Domains is a new service on Airship which allows you to send and receive marketing emails from your own branded domain. For example, your marketing and transactional emails could be sent from replytous@eml.yourdomain.com Before After What are […]