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Tag: email marketing

Why Email is And Will Continue to be a Powerful Communication Channel

Why Email is And Will Continue to be a Powerful Communication Channel

For us, email marketing is at our absolute core, and has been pretty much since we started out, (ignoring the simple SMS only days!). Despite social media, and other forms of messaging, email remains one of the most powerful and widely understood forms of communication. The image of email has changed. It’s very much still […]

Get to Know Who, How Often And Where Your Customers Visit With Our Proof of Presence Metrics. Welcome to The World of PoP.

Get to Know Who, How Often And Where Your Customers Visit With Our Proof of Presence Metrics. Welcome to The World of PoP.

Proof of Presence. Proving presence. Being able to prove that someone was present. Knowing when your customers were there. However you describe it, that’s what PoP is all about. In short, PoP takes all your existing data points that demonstrate a person on your database was in one of your locations (think booking, WiFi, unique […]

Airship Launch a Trackable, Measurable, No-Fuss Alternative to EPOS-Integrated Unique Codes

Airship Launch a Trackable, Measurable, No-Fuss Alternative to EPOS-Integrated Unique Codes marketing

We’re always looking for new ways we can help our clients solve a problem, and we reckon this one is a good’un. Unique codes are a great way of measuring the success of email campaigns, delivering real value to your customers and arguably most importantly, controlling the use of each promotion. Simply input the unique […]

Maximise Your Email Deliverability with Airship’s New Service, Branded Domains

Maximise Your Email Deliverability with Airship’s New Service, Branded Domains

We’ve gone and launched a snazzy new service, and we’re pretty pleased with it. What is it? Branded Domains is a new service on Airship which allows you to send and receive marketing emails from your own branded domain. For example, your marketing and transactional emails could be sent from replytous@eml.yourdomain.com Before After What are […]