Get to know who, where and when your guests visit
Understand how effective your marketing is at getting people through the door.
Understand how effective your marketing is at getting people through the door.
PoP is a pretty ground breaking technology that tells you how often, where and when your guests have visited. Across your estate, you’ll be able to understand how your marketing is affecting footfall in your venues with a host of powerful metrics.
With data from all your sources contributing to each one of your guest’s data, you’ll build up a picture of what really makes them tick across booking, feedback, visits and loads more.
Set up entire customer journeys based on visits (or lack of) to offer them a beautiful, timely and valuable journey to encourage them back through your doors. It’s sensational.