February 8, 2023

‍Budget Proof 2: A Small Price to Pay

‍Budget Proof 2: A Small Price to Pay

Back in 2021, we ran a campaign called ‘Budget Proof’. Budget Proof was centred around one thing: giving operators something they could forecast against whilst the uncertainty of the pandemic made it impossible to plan long term. Providing operators with affordable marketing tools that could make a real difference, without any nasty surprises in the invoices. 

The campaign was a wonderful thing to be able to offer; supporting our customers by keeping our rates fixed & fair. Encouraging them to utilise the platforms as much as humanly possible, without any hidden costs or additional charges. This has always been at the core of Airship (& Toggle’s) proposition for the last 20 years. 

Well, now  Budget Proof is BACK. Our sector is entering another year of uncertainty, so we’ve decided to once again give you something you can forecast against with confidence. Our platforms come at a small price considering the campaigns they make possible, and the new revenue streams they drive across all sub-sectors of hospitality. Don’t just take our word for it, take a look at some of the most recent real-life examples of Airship & Toggle in the hands of hospitality marketers. 

Recent Airship Case Studies

Recent Toggle Case Studies

Request a demo to find out how you can rocket your ROI with Airship CRM

Over the next few months, we are dedicated to giving you the most bang for your buck, because budgets are tight and no one should be penalised for being successful. In-keeping with the spirit of the campaign, you might notice that we’ve decided to be frugal ourselves, and may be *ahem* recycling some of the assets from Budget Proof 2021. Nobody’s going to notice, right? 

So, no dilly-dallying: here are all the things that you can expect as part of Budget Proof 2:

Affordable Tech: A Small Price to Pay

Times have changed: but our prices haven’t.With the cost of living crisis in full force, and the increased pressures on margins, our sector is going through a tough time. That's why we are dedicated to keeping our price at a low, flat-rate, fixed fee. 

Grow your marketing database as much as you like, send as many emails as you want, unlimited support, unlimited gift card sales, unlimited money in your bank through prepaid experiences - we won’t charge you a penny more. Our job this year is to cheer you on, not charge you at every opportunity. 

And whilst our prices are staying frozen in time, the same can’t be said for our technology. Since 2021 both platforms have advanced in lightyears - especially Airship. Not only can you now budget against what you’ll spend on our tech, our new dashboard displays the ROI of each marketing campaign, and the potential revenue that lives within your customer data. Allowing you demonstrate exactly where money is being spent wisely, and the value being driven from within your marketing department.

We’ve also begun rolling out our platform's boosters: Tickets, Teams, Rewards, and many more to come. You can add these to your account for a small price per month, which enables your marketing to fire on all cylinders: events, loyalty, internal comms, growth, gifting, engagement and more. Also, for anyone who wants to test out one of the new boosters this month, then until the end of Feb most of them are available free of charge for 90 days. Just get in touch with our Customer Success team to learn more. 

A little sweetener for 2023 - 50% off everything

Luci, our Head of Sales, has decided that she’d like to take things one step further, and make it a real no-brainer for any new customers moving over to Airship or Toggle. So, anyone who signs up before March 31st will get the first 4 months at half price. Also, for anyone who's in it for the long haul and joining for multiple years we will also remove the onboarding fee altogether. If you’d like to learn more, then just email sales@airship.co.uk 

This offer is also available for existing customers, just contact your account manager and we can renew your current agreement with the Budget Proof 2 discount applied :)

The 600 Pound Campaign

We’ve also had an idea that we love, to demonstrate just how much you can achieve as a marketing department with the average cost or an Airship or Toggle annual licence fee. And we’d like to invite you to get involved. 

More details to follow… we just need to place our hands on Dan Brookman's company credit card!

Want to know more? Book a demo with us here: https://airship.co.uk/demo

See how it works for yourself

The Joiner’s Kitchen is our fictional restaurant with a very real digital guest journey. Head over there, sign up, and experience the basics of what Airship can do for yourself.

Check it out