Flight Assist AI: The Smarter Way to Understand Your Data

Hospitality marketing has never been more demanding. Filling tables, driving bookings, proving ROI, all while keeping campaigns fresh and relevant. Marketers don’t have time to wade through spreadsheets or wait for reports.

That’s why we’ve built a new era of Flight Assist AI. Faster, sharper, smarter, and designed to be your on-hand support for data insights. This is sector-leading technology, built specifically for hospitality, ready to give you hours back in your day and confidence in every decision.

From data to decisions, instantly.

Flight Assist turns complex customer data into clear answers. No jargon, no waiting. Just the insight you need, right when you need it.

Query Explanations

See how your audience was built with clear detail of scopes, filters, and exclusions.

Framework Upgrade

Faster answers, smarter models, powered by GPT-5-mini.

Time of Day Filters

Spot your busiest hours or drill into campaign-driven visits.
Try asking:

• “Can you show me everyone who visited on the Wednesday evening in the last month after reading an email with tag ‘Wednesday offers’?”
• “Can you show me my busiest times of day?”

Stay Filters

Filter by room type, pets, vouchers, or booking status.
Try asking:

• “How many people stayed with us last week in the Sheffield location?”
• “How many people stayed in premium rooms this week?”
• “How many confirmed overnight stays do we have next week at Sheffield?”
• “How many guests who stayed with pets bought our dog ice cream?”

Group Filters

Target customers based on when they were added to groups.
Try asking:

• “Show me customers who joined the ‘Christmas enquiries’ group in the last week.”
• “Show me everyone added to the ‘Toggle – Black Friday Card Purchasers’ group last year.”

Form Filters

Analyse by where and when customers signed up.
Try asking:

• “Show me customers who signed up via the ‘Christmas Enquiries’ form this week.”
• “Show me people who joined my January Sale form last year but didn’t end up in the ‘Toggle – January Sale Card Purchases’ group this year.”

Reward Filters

Track campaign assignment and redemption.
Try asking:

• “How many people redeemed a reward last week?”
• “How many who were assigned a voucher last month haven’t redeemed it yet?”
• “Break down the ‘20% off 2025’ redemptions by location.”

Best Customer Ranking

Pick out your best customers and order by spend, visits, loyalty, or engagement.
Try asking:

• “Show me my top 100 customers by total spend.”
• “Show me my top 10 customers who redeemed a reward in the last year.”
• “Show me my top 10 prosecco buyers in the last six months.”

Why It Matters

Hospitality marketers don’t need more data. They need better insights, quicker. Flight Assist is designed to be your helping hand: guiding you to the right audience, surfacing the patterns that matter, and helping you prove impact with confidence.

This isn’t just an update, it’s the start of a new era.

Log in now to try it out.

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