Driving data, loyalty and gifting via Yumpingo & Deliveroo – Rosa’s Thai Cafe Case Study

Driving data, loyalty and gifting via Yumpingo & Deliveroo – Rosa’s Thai Cafe Case Study

Aim of the campaign The journey drives valuable customer feedback, promotes Rosa’s gift cards to potential customers and drives database growth from the delivery channel. Background Rosa’s Thai Cafe have used Deliveroo for several years, and they’ve previously struggled with ways to collect data from their delivery customers. Yumpingo, their feedback platform, have created a […]

Marketing Manager

Title: Marketing Manager Start: Immediate Reporting to: CEO Location: Sheffield Who are we? Airship is a SaaS company based in the iconic Park Hill development overlooking Sheffield centre. We’re a friendly bunch and enjoy what we do, we keep our team informed of progress and recently received investment from the Northern Powerhouse investment fund via […]

Why Email is And Will Continue to be a Powerful Communication Channel

Why Email is And Will Continue to be a Powerful Communication Channel

For us, email marketing is at our absolute core, and has been pretty much since we started out, (ignoring the simple SMS only days!). Despite social media, and other forms of messaging, email remains one of the most powerful and widely understood forms of communication. The image of email has changed. It’s very much still […]

Airship x Weave Marketing Team up to Deliver a New CRM Strategy and Platform Roll-out for Byron’s Burger Club

Airship x Weave Marketing Team up to Deliver a New CRM Strategy and Platform Roll-out for Byron’s Burger Club

From planning through to implementation, Weave and Airship worked together to relaunch Byron’s Burger Club platform. This involved working as part of their in-house team to understand existing performance and data points and then develop a robust CRM strategy and new platform which would meet long-term growth objectives of the business. The Client Byron started […]

Get to Know Who, How Often And Where Your Customers Visit With Our Proof of Presence Metrics. Welcome to The World of PoP.

Get to Know Who, How Often And Where Your Customers Visit With Our Proof of Presence Metrics. Welcome to The World of PoP.

Proof of Presence. Proving presence. Being able to prove that someone was present. Knowing when your customers were there. However you describe it, that’s what PoP is all about. In short, PoP takes all your existing data points that demonstrate a person on your database was in one of your locations (think booking, WiFi, unique […]

How Revolution Bars Group is using the Airship platform. An interview with Kathryn Salé.

How Revolution Bars Group is using the Airship platform. An interview with Kathryn Salé. Revs

We recently caught up with Kathryn Salé, Digital Marketing Executive at Revolution Bars Group, to have a chat about their thoughts on email marketing, how they’re using different platform features and how it works for their multiple brands and sites.  A bit of a Revolution back story. Revolution Bars Group is a leading operator of […]

Webinar: Proving an ROI With The Use of Data by Airship & Wireless Social

Webinar: Proving an ROI With The Use of Data by Airship & Wireless Social

We went and did a webinar, didn’t we?  Yep, we delved headfirst into the world of webinars with a little help from our friends at Wireless Social. Along with Sam Brown, Sales Director at Wireless Social, our CEO Dan Brookman had a chat about proving an ROI from your marketing activity. Listeners also learnt how […]

GDPR: One Year On. Has There Been a Marked Decrease in Consumer Engagement in Email Marketing?

GDPR: One Year On. Has There Been a Marked Decrease in Consumer Engagement in Email Marketing?

Last month marked the one-year anniversary of the new GDPR coming into play. It caused a few headaches, occupied a lot of workplace chat and worried a lot of people. As a company with data at our core, we made sure we were well equipped to tackle it head-on. What did that entail? Well, in […]