Blog and Resources

Here is how to improve your email delivery through reputation.

Today marks an entire year of binge-watching, binge-eating, binge-nothing, doom scrolling, zoom calling, panic buying, doorstep clapping, 5k running, home working (or at least trying to), in the United Kingdom.

Ever wandered into a bar and panic ordered a diet coke out of lack of choice or inspiration? More and more, we are hearing consumers commenting on the lack of alcohol-free alternatives available in pubs which leave them feeling uninspired and excluded from social occasions.

With every hospitality sector news update there is further proof that while clearly, we are still underwater, and will be for some time to come, there is also a growing number of start-up vehicles building teams and war chests to capitalise on the inevitable fallout.

Just like dogs, gift cards aren't JUST for Christmas.

Learn about PoP, our segmentation metric, here:

Has There Been a Marked Decrease in Consumer Engagement in Email Marketing?

A month ago, the new GDPR restrictions changed things forever. Here is how we have all dealt with it and what's happening now!

How to welcome the new GDPR rules and guidlines.

FirePit Rocks' health score climbed from 53% up to 83% thanks to Airship's Flightplan. Since, they have seen a drastic increase in the database size and engagement numbers. Find out what they're doing right, and how you can do the same.

How does digital advertising help to achieve sales targets?

Tailor your email marketing through segmentation for ultimate results!

Maximise your email marketing through the customer journey. Here's how:

There is any number of weird and wonderful days that we all see on social media and on the news - National Bubble Wrap Appreciation Day, anyone? - but how do you know what’s coming up? And what’s the point of getting involved as a hospitality operator?

We all know you can achieve great results for your business when social media is done right. But what about when it doesn’t quite go to plan?

Restaurant and bar operator, Living Ventures, has more than doubled gift card sales thanks to an online solution developed by digital marketing specialist Airship.